The Malaysian automobile giant, Proton has recently announced an official launch of its new Proton Persona. It’s a cool sedan which will replace the 14-year-old Proton Wira model, aiming to push up Proton’s sales. As what you see in the photo, it’s basically a Proton Gen2 with a boot.

The new Proton Persona that available in five variants including the 1.6 base-line automatic and manual; 1.6 medium-line automatic and manual; and the 1.6 high-line automatic models. All Proton Persona models are comes in six colours namely blueberry tea, light gold, tranquility black, metal grey and solid red, while a seventh colour, solid white will be available next month.

Price Range Of New Proton Persona

Proton Persona 1.6AT H-Line Metallic – RM55,800
Proton Persona 1.6AT M-Line Metallic – RM52,800
Proton Persona 1.6MT M-Line Metallic – RM49,800
Proton Persona 1.6AT B-Line Metallic – RM48,449
Proton Persona 1.6AT B-Line Solid – RM47,999
Proton Persona 1.6MT B-Line Metallic – RM45,449
Proton Persona 1.6MT B-Line Solid – RM44,999

“We are extremely proud of this new product as it was built in accordance with PROTON’s new philosophy of producing the right car for the right market at the right price,” said Dato’ Mohammed Azlan, chairman of Proton.” PROTON has taken stringent measures from all aspects – man, machine, management and also encompassing our business associates, the vendors and dealers, to ensure that this model and all upcoming models consistently meet the quality expectations of the public.” With modern and stylish designed, an interior of new Persona is looks cool and classic, as you see in the photo.

Besides, the new Persona also holds promise of smooth drivability and fuel economy with an next generation 1.6 Campro engine.

The new and cool Proton Persona is expected to be a next hot drive!